Instagram Rolls Out In-App Checkout for Brands

Instagram has begun to roll out an in-app checkout feature for a select number of e-commerce brands. This will allow users to purchase products without ever leaving the Instagram app. Currently, the launch includes 23 brands including Dior, MAC Cosmetics and Adidas....

Bing Improves Search Term Reporting in Ads

Bing announced new search terms management capabilities on Monday. According to Bing, “Bing Ads has expanded search terms management capabilities to include shopping campaigns. You’ll now have more visibility and control over search terms than ever before in a single,...