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Industry News & Updates from Legit Click Media

Bing Improves Search Term Reporting in Ads

Bing announced new search terms management capabilities on Monday. According to Bing, “Bing Ads has expanded search terms management capabilities to include shopping campaigns. You’ll now have more visibility and control over search terms than ever before in a single,

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laptop, phone, plant and planne ron a desk with hands working on keyboard and icons with keywords around it

How to Choose Effective Keywords for SEO

In their simplest form, keywords are those words and phrases that your customer enters into Google to find you online. They’re used to boost your SEO efforts, describing what your content and website are all about. As the basis of

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Why Did Your Latest PPC Campaign Fail?

Is the money you’re putting into your PPC campaign worth it? You might be asking yourself this question after feeling the fire of a recent failed PPC campaign. You also might be trying your best to understand why a seemingly

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