Blog
The Easy Formula for Writing PPC Ads That Convert
No matter what platform you choose, the words you use in your ads are critical to the success of your campaigns. Ads are quick and you only have a few words to state your case before your reader moves on. How do you take advantage of the small real estate in the best...
The Importance of Dense Content for Your SEO
When it comes to content if one thing is important for your SEO it’s this: quality over quantity. Google has moved away from old-school SEO tactics; their new updates continuously focus on the importance of high-quality content. Mix in a short attention span when it...
Making Sense of Instagram’s Latest Updates
Instagram is one of the most rapidly growing social media platforms, in part due to Facebook’s perpetual data privacy issues and in part to the perpetually expanding allure of visual content. In June of this year, Instagram hit the coveted one billion monthly user...
How to Use SEO to Optimize Your Website for Your Brand
What makes a brand, a brand? You. Your brand is a unique and individualized tool that is the backbone of your business. And it’s personal. To fully optimize your website for your brand, you must use personal search engine optimization. Personal SEO has a lot to do...
PPC Strategy 101: The Importance of Targeting the Right Audience
When you think about your overarching marketing strategy and optimizing your PPC campaigns, keywords are all the buzz. But what if we told you that keywords should not be your only focus? In truth, your PPC campaign relies on a targeted audience strategy for the...
Recent Changes in Search for Ads & Their Effect on Your PPC Campaigns
Known for changing their search algorithms, Google, Bing and other search engines update 500-to-600 times each year. Often these changes are subtle, without much cause for change involving PPC campaigns. But, recently, some these changes have been quite large and call...
We Want It Now: The Continued Importance of User Experience (UX)
User experience (UX) is a hot button topic for every business. Internet users are now buying groceries online, using chatbot apps to gain immediate access to customer service representatives, and even following their favorite brands step-by-step via social media. It’s...
An Intro to Various Social Media Platforms and Who They’re Best Suited For
Messaging platforms have opened a whole world of possibilities for businesses to connect, engage, and communicate with their customers. However, with so many to choose from, picking the right platform for your business can be tricky. Pick the Messaging Platform That’s...
The Switch to Mobile-First Indexing—What It Means for Every Business
After a year and a half of testing, Google announced this past March that they will begin the process of migrating sites to mobile-first indexing. Sites that follow best practices for mobile-first will be notified of the migration via Search Console. What does this...
Top Website Design Trends for 2018
What is best when it comes to website design is constantly changing. Because of this, online marketers need to make sure that their website reflects current best practices. This is not a one-time exercise; the understanding of what works best and what appeals to site...
Request Your Free Marketing Analysis
Taking the next step, changing vendors, or just starting to expand your marketing activities can be a daunting task. Where do you start? Who can you trust? What should my budget be? These are among the most common questions that we see people asking when looking to make a change. Let us alleviate your concerns and help get you started—at no cost to you!.
We will conduct an introductory meeting with you to get to know you and review your current marketing efforts. From those meetings, we will prepare an analysis that helps identify your strengths, weaknesses and the opportunities that lie ahead with a vendor of your choosing. If you choose to work with us, great! In the end, we want you to be successful and find a partner who can help you today as well as several years down the road. Learn more…
Interested? Fill Out Our Form To Get Started.
