Industry News & Updates from Legit Click Media
Virtual assistants are beginning to impact Google’s dominance in search engine usage. According to Fivesight Research’s new study, “US Consumer Search Preferences Smartphone & Desktop: Q1 2017,” Siri is making a large dent in Google’s usage on iPhones. Smartphone users
This week, Google opened up its A/B testing platform to anyone who is interested. This platform was previously only available in beta form to a select group of businesses. Google Optimize is a tool small businesses can use to test
You have likely run across the term “data aggregator” when researching online marketing strategies. So what is it exactly, and how can your e-commerce or brick-and-mortar business benefit from it? For the purposes of this post, we are limiting the
Sprout Social, a social media software solution, published its Q1 2017 social media index. This index provides insight into how users from different generations use social media. Of great interest is the stark difference in social media platform preferences by
On February 8, the search world started to buzz about a potential algorithm update made by Google, currently named “Fred.” While Google has remained silent about these updates over the past week, certain SEO specialists and webmasters have been keeping
Since late 2016, Pinterest has made an effort to improve its search and discovery functionalities. Since then, it has released search features such as Pinterest Lens and Related Pins that work around the Web. In its latest ploy to gain
First impressions are critical to a successful marketing effort. Your website should feel fresh and modern right off the bat. When potential customers visit your website, what do they see? No matter how wonderful your products and services are, if people
Think With Google recently released a report on mobile page speeds. One significant finding shows that longer load times substantially increase bounce rates on mobile devices. Interestingly, Google found that 53% of mobile landing pages take 22 seconds, on average,
PlaceIQ announced details of a successful venture it undertook with Appboy to increase customer conversions and revenues for retailer Urban Outfitters. Specifically, the partnership between PlaceIQ and Appboy increased Urban Outfitter’s conversion rate by 75% and its revenue rates by
You have built your small business to the point where a significant portion of sales is the result of your online presence. That’s great! Just remember to not overlook your local customers. Any business with a bricks-and-mortar presence or one
