Industry News & Updates from Legit Click Media
LinkedIn has announced a new integration with Google Campaign Manager that will enable marketers to compare and manage their LinkedIn ad performance in comparison to other ads in one dashboard. LinkedIn states, “It not only allows you to see LinkedIn
Last week, Google Plus—Google’s social network project—was shut down for good. Google Plus (Google+) began with promise and saw rapid success at the beginning of its use. However, over time, the social networking platform went from 500 million active users
Many businesses and brands are discovering just how much social media can do for their reach. In fact, there are now 3.196 billion people using social media, up 13% from last year alone. Eleven new people start using social media
Although it’s no secret that Amazon is number one for online shopping within the U.S., a new survey shows that Amazon is the preferred holiday shopping destination by more than 3-to-1. This survey, conducted by Survata, found that 80.1% of
eMarketer’s new forecast is an exciting one, showing that online video makes up 25% of all U.S. digital advertising. The report also shows that ad spending in the U.S. will reach $27.8 billion this year. For Twitter and Snapchat, video
Search engine optimization is a hot-button topic that generates a lot of noise. Everywhere you look online, businesses and individuals are sharing their favorite SEO tactics and why you should use them yourself. Unfortunately, some of the information is noise
As most publishers know, on Twitter they could only display ads in their videos to individuals in their home countries. Thanks to the latest Twitter update, however, publishers will be able to monetize their video content globally, taking their message
New research conducted by New York City-based business-intelligence firm Advertiser Perceptions suggests that content marketing’s momentum remains strong and growing. A third of custom-content marketers increased their spending this year compared to last year, while 53% are spending the same
There’s no doubt that the future is social. This year, there’s a total of 3.196 billion global active social media users. And as new tools and platforms hop into the space, this number will only grow. Your marketing strategy now
Amazon and eMarketer have announced that Amazon is set to bring in $4.61 billion in from digital advertising this year. Although this is only 4.1% of total US digital ad spend, Amazon has now surpassed Oath and Microsoft in the
