Industry News & Updates from Legit Click Media
Wearable technology may turn out to be a hot seller during the 2016 holiday season, according to a December 6 article in the Wall Street Journal. This is a good thing for Apple, Fitbit and other manufacturers of smartwatches and
On January 31, 2017, Google AdWords will make a full switch to its ad format. Expanded text ads will be your only option within the platform—standard text ads will no longer be available. This change means that advertisers will have
According to recent research by the Pew Research Center, Facebook remains the most popular social media platform by far. In their 2016 social media update, Pew found the following: 86% of American adults are online 79% of that audience is
Is Facebook Advertising (and Other Social Site Ads) Worth It? In the last ten years, the strategies that make marketing effective have completely changed. There are more options than ever before, and business leaders face tough choices about where to
Over the past week, Bing has rolled out several changes to local business listings in search results. Those include the following: Holiday hours: On Thanksgiving Day, Bing rolled out a new feature that it will enable for all future holidays
A 1,000 Foot View of Website Usability Studies The web is constantly changing. Businesses are finding new ways to leverage the Internet, users are accessing content from more devices than ever before, and we are all spending much more time
Advertisers looking to make greater impact with their Google AdWords campaigns now have more control. This month, Google announced updates to Ad Customizers: using default values and IF functions. These new capabilities allow you to deliver specific text based on
Facebook and Google face great criticism currently for the ability for fake news websites to promote inaccurate and misleading articles through their ad platforms. This criticism comes after a contentious presidential election season witnessed an explosive growth of ads promoting
Businesses on Facebook now have the opportunity to test out job applications through their business pages. From one company spokesman: Based on behavior we’ve seen on Facebook, where many small businesses post about their job openings on their Page, we’re
Google announced today that it is testing out mobile-first indexing. It is likely this change will become permanent once Google perfects the user experience. And it is user experience that is driving this search engine indexing change, as more web content
