Industry News & Updates from Legit Click Media
The recent developments regarding the Cambridge Analytica data scandal have not had an impact on the usage of Facebook. In fact, according to a new report and poll by Reuters/Ipsos, most users are keeping their accounts active daily. At the
After a year and a half of testing, Google announced this past March that they will begin the process of migrating sites to mobile-first indexing. Sites that follow best practices for mobile-first will be notified of the migration via Search
Twitter’s Q1 2018 earnings report gave us critical insight into the world of video advertising. According to the report, video ads accounted for more than half of their $575 million advertising revenue in the first quarter alone. Twitter experienced a
A new report by The Washington Post this week has found that fake product reviews are a growing problem for Amazon and Google Maps. These fake reviews are being purchased by merchants hoping to boost sales of their products. According
Facebook has announced that the new “Premieres” video format is being tested by creators and shows, anticipating a rollout soon. The format will allow Facebook users and advertisers to upload prerecorded video as live footage. Like Facebook’s livestream, the new
What is best when it comes to website design is constantly changing. Because of this, online marketers need to make sure that their website reflects current best practices. This is not a one-time exercise; the understanding of what works best
Instagram has announced that advertising using “Stories” will now include automatic full-screen support. When an advertiser uploads a creative piece that is landscape or square, Instagram will automatically transform it to fit full screen. These changes come after Stories went
Sprout Social, a company that offers social media management software, released a report showing which types of ads offer the greatest traction on social networks. According to the 1,000 consumers it surveyed, the most engaging social ads involved those that:
A previous blog post introduced RankBrain, Google’s machine learning artificial intelligence (AI) system that processes search results. Where does RankBrain fit in the larger universe of artificial intelligence? To answer this question, we need a few definitions first: Artificial intelligence
Businesses who rely on audience targeting when running on ads on Facebook will find greater restrictions in place as Facebook races to respond to the data privacy case involving Cambridge Analytica. As of yesterday, The Social Network removed third-party data
