According to an article on MarketingProfs, there will be 2.5 billion users on social networks by 2018. This makes social media a must for marketing.
In recognition of the importance of social media for e-commerce businesses, online merchant platform Payever published an infographic. This infographic, entitled “Why Use Social Media for E-Commerce Marketing,” provides in-depth statistics and tips for e-commerce merchants to put to use in building out their social media presence. For instance,
- 8% of social media marketers say Facebook produces the best ROI
- 67% of consumers turn to social media for customer service and support
- 1 in every 10 online purchases comes from social channels
To learn more statistics or to view the full infographic, read the MarketingProfs article.