by Mike Michelson | Jun 15, 2020
You may have heard that you need dedicated landing pages for your Pay Per Click campaigns. That they help increase conversions and lower the cost-per-click. But if you already have a website that has all the information about your products and services, do you really...
by Mike Michelson | Jun 4, 2020
Having a blog on your website can help your chances of ranking high in search engine results. When properly optimized and utilized, a blog can boost your site’s SEO quality and position your website (an ultimately your company) as the go-to resource for your...
by Mike Michelson | May 19, 2020
Many people think of SEO and conversions as being separate pieces of their marketing strategy, but the truth is they go hand in hand. A website with good SEO will attract more traffic, ultimately leading to more opportunities for conversions. And a website with a good...
by Mike Michelson | May 7, 2020
Search engine optimization, or SEO, is a marketing strategy aimed at improving where your website ranks in search engine results. With today’s consumers relying on search engines for basically everything from the current temperature outside to business marketing...
by Mike Michelson | Apr 17, 2020
We’ve all heard content is king. In fact it’s one of the most effective ways to establish and strengthen your brand. And because of recent events leading many businesses to quickly adapt to operate mostly or in some cases solely online, there’s never been a better...